Jayson Munday, Founder and CEO of Brain Buddy AI
Author & Thought Leader

Jayson Munday

CEO & Founder, Brain Buddy AI

Helping businesses get found by every AI search engine. 20+ years of digital marketing experience across the UK, USA, and Australia, now applied to the AI era.

LinkedIn|Sydney, Australia|Stone and Chalk
20+

Years in digital marketing

3

Countries worked across

100s

Businesses helped

9

Published guides

The Journey

From SEO practitioner to AI search pioneer

Jayson has been in digital marketing since before Google had a toolbar. Through every algorithm update, every platform shift, and every technology revolution, one thing has stayed constant: helping businesses get found by the people looking for them.

2003

Vertical Leap, United Kingdom

Started his digital marketing career at Vertical Leap, a fast-growing UK agency expanding into the Australian market. This is where the foundations of search strategy, technical SEO, and understanding how businesses get found online were built.

2016

Founded Be the Square Digital Marketing, USA

While living in the United States, Jayson launched Be the Square Digital Marketing and built a strong reputation for SEO and digital strategy. Helped businesses across the US and Australia grow their online presence and generate leads through organic search.

2022

Founded Brain Buddy AI, Australia

When ChatGPT launched, Jayson saw the fundamental shift in how people discover businesses. He returned to Australia, pivoted the business, and Brain Buddy AI was born. From day one, the company offered managed SEO, AEO, and GEO services to help businesses get found by every AI search engine.

2026

Launched Brain Buddy AI Studio

Released Brain Buddy AI Studio, a self-serve AI agent platform that lets businesses deploy intelligent chatbots in 60 seconds. Headquartered at Stone and Chalk in Sydney Tech Central, surrounded by Australia's most innovative technology companies.

Specialisations

Areas of expertise

Two decades of hands-on experience across traditional search and the new wave of AI-powered discovery.

SEO

Over two decades of search engine optimisation experience, from technical audits to content strategy and link building.

AEO

Answer Engine Optimisation specialist. Structuring content so AI assistants surface your business as the answer.

GEO

Generative Engine Optimisation pioneer. Getting businesses cited in AI-generated responses across every platform.

AI Search Optimisation

End-to-end strategy for visibility across ChatGPT, Google Gemini, Perplexity, Claude, and other AI search engines.

Schema Markup

Advanced structured data implementation that helps both traditional search engines and AI models understand your business.

Entity Authority

Building consistent brand signals across the web so AI models recognise and trust your business as an authoritative source.

AI Chatbots

Designing and deploying intelligent chatbots that learn from your business data and convert visitors around the clock.

Content Strategy

Data-driven content planning that targets both traditional search queries and AI citation opportunities.

Connect with Jayson

Jayson regularly shares insights on AI search optimisation, the future of SEO, and how businesses can adapt to the shift from traditional search to AI-powered discovery. Connect on LinkedIn or visit Brain Buddy AI to learn more about the team and services.

Work with Jayson and the Brain Buddy AI team

Whether you need a full AI search strategy or want to understand where your business stands today, Jayson and his team are here to help. Every engagement starts with a conversation, not a sales pitch.