Three real businesses who agreed to be named, in three very different markets. Every figure below carries the platform it came from and the window it covers, so you can check it rather than take it on trust. We would rather publish three studies we can source than thirty we cannot.
Pest control (answer-engine visibility)
Neurosurgery (answer-engine visibility)
Commercial litigation & family law
An anonymised, sourced view of a Brain Buddy campaign: the AI answer wins we can prove today, the leading indicators that arrive first, and where the curve leads. Real client data, names removed.
Cross-sector benchmark · AU & US clients · 22 July 2026
Built from real client data with the names removed, so it carries no named figures on this page. The full benchmark sets out its own sourcing.
Every figure is a point-in-time observation, and the line beneath it says where it came from and when. That matters more than it sounds: Google Search Console only keeps about sixteen months of data, so a baseline that was reproducible last year may not be reproducible now. A number without its window cannot be checked.
These are also three businesses in three unrelated markets, not a promise about yours. Search engines and AI assistants are third-party systems nobody controls, so we do not guarantee rankings, citations or dates. The sourced market data behind the wider shift is on our AI search statistics page, and the live change log and proof counters are on results.
Yes. The three named studies are real clients who gave written consent to be named and to have their data published. The fourth is an anonymised benchmark built from real client data with the names removed, which is why it carries no named figures on this page.
From the platforms that measured them, stated against each figure: Google Analytics 4 for sessions, Google Search Console for clicks, impressions and positions, and our own AI visibility monitoring for citations in ChatGPT and Google AI Overviews. The search figures were re-verified through a Supermetrics connection to each client's own accounts.
Because every figure is a point-in-time observation, and a number without a date is not checkable. Search Console only retains about sixteen months of data, so older baselines age out of what anyone can reproduce. Stating the window lets a reader check it, and tells you how current it is.
Not necessarily, and anyone promising you will is guessing. These are three businesses in three different markets, and results depend on your starting point, your competition and how long the work runs. Search engines and AI assistants are third-party systems nobody controls, so we do not promise rankings, citations or dates. What we commit to is the work, shipped weekly and verified on your live page.
Because the work is not constrained by location. It is technical and editorial, and it happens on the client's website. A Cairns pest control business and a Michigan neurosurgery practice face the same underlying question: whether an AI engine names them when a customer asks.
Only where a client has consented to be named, which is why the list is short. We would rather publish three studies we can source than thirty we cannot. If your industry is not here, the free audit shows where your own business stands today, which is more useful than someone else's result.
The free audit asks the real engines the questions your buyers ask and shows you who gets named in your market today. It is a more useful starting point than anyone else's case study. Sixty seconds, no card.